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News & Brews with James Moore & Company is a monthly series discussing the latest in the business of collegiate athletics. We will discuss topics like name image likeness, updates to NCAA financial reporting, your financial story and more. Join us the second Thursday of each month at 4:30 pm Eastern time (1:30 pm Pacific) as we have a beer (brew) and discuss the latest developments (news) that affect your athletics program! It’s part of our firm’s continued commitment to share knowledge, build trust and bring value to the collegiate athletic professionals.
News & Brews with James Moore & Company is a monthly series discussing the latest in the business of collegiate athletics. We will discuss topics like name image likeness, updates to NCAA financial reporting, your financial story and more. Join us the second Thursday of each month at 4:30 pm Eastern time (1:30 pm Pacific) as we have a beer (brew) and discuss the latest developments (news) that affect your athletics program! It’s part of our firm’s continued commitment to share knowledge, build trust and bring value to the collegiate athletic professionals.
Episodes

Thursday Dec 10, 2020
S1:E18: News & Brews Sports Biz: Name, Image & Likeness
Thursday Dec 10, 2020
Thursday Dec 10, 2020
Your student-athletes are preparing for major changes as name, image and likeness (NIL) develops. Amidst the overhanging COVID-19 cloud, NIL legislation is advancing. The time has come for you to develop a cohesive plan that prepares and protects your institution and student-athletes.
Joining Ken and Katie today is Justin Sievert, sports attorney with Vela Wood. They’ll be discussing the legal and financial risks of NIL, focusing on the issues you’re probably not thinking about right now. And of course, they’ll also share their brew of the month.
00:10 - Welcome and Introductions
01:00 - Justin’s Leadership Bio
02:03 - Top Legal Impacts of Name, Image & Likeness
05:03 - Top Financial Impacts of Name, Image & Likeness
08:28 - Name, Image & Likeness and Title IX
11:56 - Name, Image & Likeness and State Income Taxes
15:52 - Name, Image & Likeness and Agents
18:36 - Preparing for Financial Risks
20:47 - Preparing for Legal Risks
27:32 - Brews of the Month
28:43 - Wrap-Up
Sign-up to receive News & Brews Sports Biz notifications when new episodes are released: https://www.jmco.com/news-and-brews/
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/

Thursday Nov 12, 2020
S1:E17: News & Brews Sports Biz: The Collegiate Coaching Diversity Pledge
Thursday Nov 12, 2020
Thursday Nov 12, 2020
Currently, more than 50 athletics directors have opted in to the Collegiate Coaching Diversity Pledge (CCDP), a movement to bring equity to the hiring of head coaches. We’re continuing to spread the word about the importance of the project—not only to promote the mission of diversity and inclusion in collegiate athletics, but also to point out some financial benefits that will result from widening the pool of qualified head coaching candidates.
Joining Ken and Katie today is Jason Belzer, founder of AthleticDirectorU, the organization sponsoring the CCDP. We’ll discuss how the pledge came to be and the vision for it going forward. Katie will also share more information about James Moore’s role as third-party clearinghouse and what financial leaders can do to help promote the pledge. And of course, they’ll share their brews of the month.
00:10 - Welcome and Introductions
00:50 – Jason Belzer’s Leadership Bio & The Collegiate Coaching Diversity Pledge
03:35 - How Collegiate Coaching Diversity Pledge Differs from Rooney Rule
05:31 - James Moore’s Role as Third-Party Clearinghouse
07:55 - Impact of COVID-19 on the Collegiate Coaching Diversity Pledge and How ADs Can Sign Up
10:38 - Financial Impact of Increased Diversity
13:05 - Brews of the Month
14:42 - Wrap-Up
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/

Thursday Oct 08, 2020
S1:E16: News & Brews Sports Biz: COVID-19: External Operations at UNC Greensboro
Thursday Oct 08, 2020
Thursday Oct 08, 2020
Do you get frustrated by silos across your campus (or even within your athletic department)? Are you at a loss for how to effectively collaborate with other departmental leaders on financial matters? If your answer is yes, you are not alone.
Joining Katie today is Tim George, Senior Associate AD for External Operations and Chief Marketing Officer at The University of North Carolina at Greensboro. This month we’re branching outside of the athletics business office to talk about the integration between external operations and athletics finances. He will also share UNCG’s adaptation to COVID as a mid-major program without football. And, of course, they’ll also share their brew of the month.
00:10 - Welcome and Introductions
01:02 - Brews of the Week
02:58 - Leadership Bio
10:45 - Adapting to COVID-19 as a Mid-Major Program Without Football
14:18 - Alternate Streams to Generate Revenue
18:04 - Communications with the Business Office
21:15 - Adaptations That Will Continue in the New “Normal”
25:21 - Most Surprising Changes in the Industry
31:28 - Advice for Peers
33:18 - Wrap-Up
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/

Thursday Sep 17, 2020
S1:E15: COVID-19, Budgeting Without Football at NIU
Thursday Sep 17, 2020
Thursday Sep 17, 2020
It’s a bonus September episode! Today we address the uncertainty of budgeting without football. We’ve reached the six-month mark of athletics departments modeling and remodeling for worst case scenarios. And a big thing we’ve noticed... some schools are better built and prepared for these challenges than others.
Joining Katie today is Debra Boughton, Chief of Staff/Senior Associate AD for Revenue Generation/SWA at Northern Illinois University Athletics. This episode provides a deeper dive to the discussions that Katie, Debra, and other panelists had on the LEAD1 virtual forum, focusing on dealing with the financial fallout of COVID-19. Debra has a unique perspective and “outside the box” approach to leadership in college athletics, so it’s an episode you do not want to miss!
00:10 - Welcome and Introductions
01:31 - Brews of the Week
02:38 - Leadership Bio
06:35 - What Gets You Up in the Morning?
09:52 - Athlete Wellness
13:48 - Challenging the Status Quo
18:56 - Evolution of Budget Impacts
25:50 - Top Metrics for Monitoring Financial Health
30:00 - Common Misperceptions of Group of 5 Athletics Finances
38:26 - Advice for Peers
44:34 - Wrap-Up
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/

Thursday Sep 10, 2020
S1:E14: COVID-19, Navigating Uncertainty at UCF Athletics
Thursday Sep 10, 2020
Thursday Sep 10, 2020
It’s September, and the entire country is watching universities to see how they navigate the uncertainty of football in the middle of a pandemic. There are a lot of misunderstandings about the business of college sports, and the financial health of an athletics program is critical for the support of their student-athletes.
Joining Katie and Ken today is Brad Stricklin, Executive Associate AD and CFO at the University of Central Florida Athletic Association. Today Brad will share his unique perspective on how UCF has faced the challenges of the pandemic so far. He'll also discuss their planned approach to the fall sports season ahead. And of course, everyone will talk about their brew of the month!
00:10 - Welcome and introductions
00:28 - Brad Stricklin’s Leadership Bio
09:08 - Student-Athlete Wellness
12:47 - Budget Impact of COVID-19 Expenses
14:53 - Top Metrics for Financial Health
19:07 - Opportunities for Making Changes
26:14 - Brews of the Week
27:29 - Wrap-up
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/

Wednesday Aug 12, 2020
S1:E13: Leadership in a Pandemic at Mississippi State
Wednesday Aug 12, 2020
Wednesday Aug 12, 2020
It’s August, and the hot topic on everyone’s mind is the pandemic’s impact on football season. But today, we’re going to take the discussion down a different path. Because now more than ever, strong and innovative leadership is needed to handle the challenges we’re facing.
Joining Ken and Katie today to discuss leadership during the pandemic is Eric George, Executive Senior Associate Athletic Director and CFO at Mississippi State University Athletics. Having transitioned between two Power 5 athletic programs during the pandemic, Eric brings a unique perspective of intentional leadership. Katie will share her point of view as the leader of our firm’s higher education and collegiate athletics industry practices, while Ken moderates the discussion. And of course, everyone will talk about their brew of the month!

Thursday Jul 23, 2020
S1:E12: COVID-19 Industry Update
Thursday Jul 23, 2020
Thursday Jul 23, 2020
In our premiere episode of News & Brews Sports Biz in April, Katie and Ken had a candid discussion on the top things they had seen and heard from clients and friends regarding the impact of the pandemic on their athletic departments.
The outlook on the business of college sports continues to evolve as the COVID-19 numbers continue to increase and the ripple effect continues to be felt. Katie and Ken share their current perspective on collegiate athletics as institutions are approaching the fall semester. And of course, they’ll discuss their brew of the month.
00:10 – Welcome & Introductions
01:17 – Brews of the Month
02:54 – Topic #1: Return to Play
12:53 – Topic #2: Names, Image, Likeness
21:09 – Topic #3: USA Today NCAA Finances Database
27:30 – Wrap-up

Thursday Jun 25, 2020
S1:E11: COVID-19, Effective Financial Communications at West Virginia University
Thursday Jun 25, 2020
Thursday Jun 25, 2020
On past episodes of News & Brews, we’ve spoken about the importance of frequent and engaging conversations between the AD and CFO, as well as other stakeholders within the University community.
Today on News & Brews, Katie and Ken talk with special guest, Simon Dover, Senior Associate AD and CFO of West Virginia University Athletics. He tells us how WVU capitalizes on synergies fostered by a culture of proactive and strategic collaboration to navigate challenges pre- and post-pandemic. And of course, they’ll discuss their beer choice of the week.
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/
Podcast Topics
00:10 - Welcome and introductions
00:43 - Communicating financial matters to your Athletic Director
05:09 - Cost savings measures pre- and post-pandemic
10:22 - Collaboration with peers across the Big 12
12:28 - Engagement with student-athletes, fans, and local community
16:38 - Brews of the week
22:07 - Wrap-up

Thursday Jun 18, 2020
S1:E10: COVID-19 Which Line is it Anyway? FAQ’s for NCAA Financial Reporting
Thursday Jun 18, 2020
Thursday Jun 18, 2020
Collegiate athletics business offices often battle news headlines that don't provide a complete and accurate story—making strategic and proactive financial communication extremely important.
Today on News & Brews, Ken and Katie are joined by their teammates Brendan and Shane for a special segment of News & Brews that we’re calling “Which Line is it Anyway?” Our collegiate athletics CPAs will share some of the frequently asked questions they’ve researched with the NCAA on behalf of clients over the years. The timing of this segment should help schools as they prepare for year-end financial reporting.
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/
Podcast Topics
00:10 - Welcome & Introductions
00:33 - Background on NCAA Membership Financial Reporting System
02:08 - Guarantees on canceled games
02:45 - Internal loans for operations
03:39 - Conference distributions
04:57 - Executive compensation excise tax
06:18 - Contract buyouts
08:26 - Sponsorship agreements
09:12 - Brews of the week
11:12 - Wrap-up

Thursday Jun 11, 2020
S1:E9: COVID-19 Storytelling in College Sports
Thursday Jun 11, 2020
Thursday Jun 11, 2020
Strategic and proactive financial communication is important as college athletics business offices battle news headlines that don’t always provide a complete and accurate story.
Today on News & Brews, Katie talks with special guest, Matt Brown. Matt is a sports writer and publisher of Extra Points, which covers news and analysis on some of the forces that shape college athletics beyond the field, including the financial and other business perspectives so often misrepresented in the media. We discuss publicly available financial information and how to get new voices to rise up to surface better well-rounded information.
Learn more about James Moore Collegiate Athletics Services Team: https://www.jmco.com/industries/collegiate-athletics/
Podcast Topics
00:10 - Welcome & Introductions
01:28 - Inspiration to Write About the Business of College Sports
05:06 - Programs That Are Best Suited to Navigate Everything Going on in 2020
08:22 - How Perspective has Changed Over the Past Few Months
11:45 - Discussion on Regional Scheduling and Other Changes Conferences Are Considering
20:15 - Flaws in Financial Reporting Model for Publicly Available Information
31:31 - How to Get New Voices to Rise Up to Help Surface Better Information
34:39 - How to Draw a Conclusion on Quality of Information in the Media
38:00 - Predictions on the Future of College Football
53:54 - Brews of the week
55:49 - Wrap-up
